Which sports retail giant first implemented virtual reality fitting rooms that allow customers to 'try on' athletic gear without physically changing clothes?

The sports retail landscape has dramatically evolved with technology. Major athletic brands have implemented various digital solutions to enhance customer experience and drive sales. One particular innovation has significantly changed how customers interact with products before purchase. Test your knowledge about cutting-edge retail technology in the sports industry!

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Nike with their 'Nike Fit' AR technology
Adidas with their 'Virtual Wear' experience
Under Armour with their 'UA Virtual Try-On' system
Puma with their 'Puma Fit' digital mirrors