Which innovative approach did Tesla use during the 2008 Roadster product launch that revolutionized how transportation products enter the market?

Product launches in the transportation industry require careful planning and strategy to navigate complex market dynamics. From electric vehicles to ride-sharing platforms, successful transportation product launches must address regulatory requirements, consumer expectations, and infrastructure readiness. Test your knowledge about a famous transportation product launch that changed the industry landscape!

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The reservation model: allowing customers to place deposits years before delivery, creating both funding and validated demand
Launching exclusively through traditional auto dealerships to leverage existing distribution networks
Offering the vehicle at below-cost pricing initially, planning to make profits on maintenance and parts later
Releasing a complete product line of 5 different vehicle models simultaneously to maximize market coverage