Which dictionary company famously created a marketing campaign highlighting a word that was allegedly added to dictionaries because of a retail brand's influence on language?

Test your knowledge about famous linguistic branding moments in retail history! Many major retailers and brands have made significant impacts on language through their marketing strategies, slogans, and naming conventions. Some have even influenced how we speak or added words to our everyday vocabulary. How well do you know these influential linguistic retail moments?

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Merriam-Webster with Google's 'to google' (verb)
Oxford with Xerox's 'to xerox' (verb)
Collins with McJobs from McDonald's
Webster's with Kleenex's campaign about 'genericide'