Which 1999 film pioneered viral marketing by creating a fake documentary website that many viewers believed was real, launching a new era of online film promotion?

Test your knowledge of groundbreaking marketing strategies that transformed the film industry! Marketing campaigns can make or break a film's success, and some have revolutionized how movies are promoted. From viral campaigns to innovative product placements, this poll challenges you to identify a historic marketing breakthrough that changed how films reach audiences.

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• The Blair Witch Project
• The Matrix
• Fight Club
• The Sixth Sense

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