Which major publishing house underwent a significant rebranding in 2012, replacing its 120-year-old tree logo with a simplified design that was widely criticized by the literary community?

In the competitive world of book publishing, iconic logos and branding help publishing houses stand apart and build reader recognition. These visual identities often become as recognizable as the literary works they publish. This trivia question tests your knowledge of one of publishing's most distinctive brand transformations that revolutionized how literary products are marketed to consumers.

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Penguin Random House
Simon & Schuster
HarperCollins
Houghton Mifflin Harcourt