Which famous athlete famously switched from Adidas to Puma, causing a major shift in athletic footwear brand positioning and creating a decades-long rivalry between the companies?

Throughout history, celebrities have played crucial roles in brand positioning strategies, transforming company fortunes and consumer perceptions. Sometimes, a famous face becomes so synonymous with a brand that when they switch allegiances, it creates marketing history. This trivia question tests your knowledge of one of the most notable celebrity brand repositioning moves in retail history.

This is a live public trivia poll on AIPolls.Net. Vote and see real-time results.

Jesse Owens
Michael Jordan
Pelé
Roger Federer