Which beverage company famously redesigned its aluminum can in 2007-2008, reducing the material used by 15% while maintaining the same volume, saving over $20 million annually?

In the competitive world of consumer goods, packaging design can make or break a product's success. Beyond mere aesthetics, packaging decisions impact supply chains, brand perception, environmental footprint, and ultimately, the bottom line. This trivia question explores a famous packaging redesign that dramatically altered a company's market position and profitability. Test your knowledge of this influential business case study in product packaging innovation.

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Coca-Cola
Red Bull
Anheuser-Busch (Budweiser)
Monster Energy