Which of these natural product launches was revolutionary for conservation by introducing the first major retailer-backed 'sustainable sourcing certification' that influenced the entire industry?

The natural world has inspired countless innovative products, but some have truly revolutionized how we interact with and protect our environment. This trivia question explores a famous product launch that significantly impacted conservation efforts and changed consumer attitudes toward eco-friendly products. Test your knowledge about this landmark moment in natural product history!

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• McDonald's switch to MSC-certified fish in Filet-O-Fish sandwiches in 2013
• Whole Foods' introduction of organic cotton shopping bags in 2007
• Patagonia's launch of recycled polyester fleece jackets in 1993
• Starbucks' debut of ethically sourced coffee beans in 2000

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