Which struggling athletic brand partnered with Beyoncé in 2016 to create the Ivy Park line, resulting in one of retail's most successful celebrity brand revitalizations?

In 2016, a major athletic brand was struggling with declining sales and cultural relevance. Their bold partnership with a global superstar created one of the most successful celebrity product lines in retail history. This collaboration not only reversed their downward trend but established a new blueprint for celebrity product partnerships. Test your knowledge about this iconic retail success story that changed how brands collaborate with celebrities.

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Adidas
Topshop/Arcadia Group
Nike
Under Armour