Which music industry brand dramatically repositioned itself by transforming from a struggling retail chain to the largest vinyl distributor in the world between 2010-2020?

In the digital streaming era, vinyl records have made an astonishing comeback. This renaissance has created new brand positioning opportunities for music companies and artists alike. Test your knowledge about how major music industry players have repositioned themselves in response to this analog revival and the strategies they've used to capture both nostalgic collectors and new vinyl enthusiasts.

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