In the early 20th century, which retail innovation first allowed customers to physically interact with products before purchase, revolutionizing the customer experience?

Test your knowledge about a pivotal innovation in retail history that transformed how customers experience products in stores. This development fundamentally changed the relationship between shoppers and merchandise, creating the foundation for modern retail experiences we take for granted today. Understanding these historical innovations helps product managers appreciate how customer experience has evolved over time and why certain principles remain essential in modern retail design.

This is a live public trivia poll on AIPolls.Net. Vote and see real-time results.

Self-service stores (introduced by Piggly Wiggly in 1916)
Department store window displays (popularized by Marshall Field's in 1897)
Mail-order catalogs with product photographs (Sears Roebuck in 1893)
In-store product demonstrations (introduced by Macy's in 1924)