Which major retailer lost over $1 billion in less than two years when it attempted to expand into Canada in 2013, before closing all 133 stores by 2015?

In the world of retail, innovation can lead to tremendous success or spectacular failure. One of the most infamous retail failures in recent history involved a major retailer's ambitious expansion into a foreign market, resulting in losses exceeding $1 billion. This catastrophic misstep offers valuable lessons in international retail management, cultural adaptation, and market research. Test your knowledge about this significant retail failure that has become a business school case study.

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