Which renowned cultural figure became a brand ambassador for UNESCO in 2021, specifically to promote and preserve traditional Japanese craftsmanship?

Brand ambassadors play a crucial role in connecting cultural traditions with modern consumers. They often embody values, practices, and aesthetics that resonate with specific cultural communities while representing commercial brands. This trivia question explores how brands have leveraged cultural figures to authentically represent traditional practices while expanding their market reach.

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Kengo Kuma, the architect behind the Tokyo Olympic Stadium
Hiroyuki Sanada, the actor from 'The Last Samurai'
Keiko Kojima, the famous kimono designer
Kenichi Yoshida, the master potter and Living National Treasure