Which major sports retailer first introduced interactive 'test zones' that allow customers to try equipment in simulated game conditions (like basketball courts, golf simulators) in all their flagship stores?

The sports retail landscape has transformed dramatically with technological advancements. Brands continuously develop innovative ways to enhance the in-store experience and connect with their athletic customers. This trivia tests your knowledge about a groundbreaking retail innovation that changed how customers interact with sports equipment before purchase. Think about how major sports retailers have revolutionized the try-before-you-buy experience in recent years.

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Decathlon
Dick's Sporting Goods
Nike
Under Armour