Which of these marketing campaigns successfully transformed a scientific product from obscure to mainstream adoption?

The marketing of scientific breakthroughs has transformed how the public perceives and adopts new technologies. Behind many groundbreaking scientific products are carefully orchestrated marketing campaigns that helped them achieve mainstream success. This poll tests your knowledge of iconic science product marketing that changed industries and consumer behavior. Can you identify which revolutionary marketing approach actually happened?

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The 'Touchable Universe' campaign for the first scanning electron microscopes, where people at shopping malls could operate the devices remotely via touch screens in 1987
DuPont's 'Better Things for Better Living... Through Chemistry' slogan that ran for 40 years, helping transition chemical innovations from fearsome to essential household products
The 'Genome in Your Pocket' campaign where the first portable DNA sequencers were demonstrated live on morning TV shows, sequencing celebrity DNA in real-time in 2005
NASA's 'Space Materials at Home' product line that licensed heat-resistant ceramic tiles directly to consumers as kitchen cookware in 1992