Which mythological symbol was controversially adopted by a major athletic brand, leading to a significant rebranding campaign after protests from cultural groups?

The intersection of mythology and retail creates fascinating product experiences. Throughout history, brands have leveraged powerful mythological symbols and stories to create memorable customer journeys and strengthen brand identity. From Norse gods to Greek legends, these ancient narratives continue to influence modern retail strategies and consumer product development. Test your knowledge about how mythology has shaped the retail landscape and brand storytelling!

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Nike's use of the Greek goddess Nike's wings
Starbucks' use of the Norse Melusine siren
Versace's appropriation of Medusa imagery
Amazon's use of the Hindu sacred symbol 'Aum' on footwear