Which Nike marketing campaign is credited with transforming athletic footwear marketing by focusing on an individual athlete's persona rather than product features for the first time?

Test your knowledge of iconic sports marketing campaigns that changed the game! Great marketing doesn't just sell products—it creates cultural moments that live on in our collective memory. The sports industry has produced some of the most memorable marketing campaigns of all time, combining athletic excellence with storytelling mastery. This question challenges you to recall which groundbreaking campaign truly revolutionized how athletic footwear was marketed to the masses.

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• "Just Do It" featuring various athletes (1988)
• "Air Jordan" campaign featuring Michael Jordan (1984)
• "Bo Knows" campaign with Bo Jackson (1989)
• "Revolution" campaign using The Beatles song (1987)

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