Which gaming company pioneered the use of 'heat maps' to analyze player movement patterns in virtual worlds, revolutionizing level design and significantly influencing modern game analytics?

The gaming industry has embraced sophisticated analytics to understand player behavior and optimize gaming experiences. From tracking player engagement metrics to analyzing in-game purchases, data analytics has transformed how gaming companies develop and market their products. This poll tests your knowledge about a significant milestone in retail analytics adoption within the gaming industry that changed how player data influences game design and marketing strategies.

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