Which major pop culture brand simplified its logo in 2011, removing all text and keeping only its iconic mermaid figure, causing significant consumer reaction?

Brand identities evolve over time, reflecting changing market trends and consumer preferences. Some of the world's most recognizable logos have undergone significant transformations while maintaining their core brand recognition. This trivia question challenges your knowledge about a major pop culture brand's logo evolution that sparked considerable public discussion.

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Starbucks
Spotify
Disney
Twitter