Which astronomy product marketing campaign first used the tagline 'Bringing the Universe to Your Backyard' that revolutionized how telescopes were marketed to amateur astronomers?

The astronomy industry has seen remarkable product innovations and marketing strategies over the decades. From telescopes to stargazing apps, companies have employed various tactics to capture the imagination of amateur astronomers and professionals alike. Test your knowledge about a significant product marketing milestone in astronomy's commercial history!

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Celestron's NexStar campaign in 1998, which shifted telescope marketing from technical specifications to experiential stargazing
Meade's ETX series launch in 2001, which emphasized compact size and portability over traditional observatory-style equipment
Orion Telescopes' SkyQuest campaign in 2005, which focused on family-friendly astronomy and educational benefits
Bushnell's NorthStar series in 1992, which pioneered computer-guided astronomy marketing for beginners