Which 1982 film famously rejected M&Ms and instead featured Reese's Pieces, resulting in a reported 65% sales increase for the candy within two weeks of the movie's release?

Product placement has become a sophisticated art form in film and television, generating millions in revenue while subtly influencing consumers. From Tom Cruise's iconic Ray-Bans in 'Risky Business' to Reese's Pieces in 'E.T.', these strategic brand integrations have transformed marketing. This trivia tests your knowledge about one of the most successful product endorsement deals in film history that changed how studios approach brand partnerships.

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E.T. the Extra-Terrestrial
The Thing
Poltergeist
Blade Runner