Which ancient civilization pioneered a merchant 'loyalty program' where regular customers received clay tokens that could be exchanged for discounts on future purchases?

Before modern loyalty cards and digital rewards, ancient civilizations developed sophisticated methods to maintain customer relationships and encourage repeat business. From merchant guilds in Mesopotamia to specialized trading tokens in Rome, customer retention strategies have deep historical roots. Test your knowledge about how ancient merchants created loyalty programs that laid the groundwork for today's customer retention strategies.

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Phoenicians (1500-300 BCE)
Ancient Egyptians (3100-30 BCE)
Mayans (2000 BCE-1600 CE)
Ancient Greeks (800-146 BCE)