Which innovative marketing tactic was NOT part of the 2023 Barbie movie's record-breaking promotional campaign?

The 2023 Barbie movie directed by Greta Gerwig wasn't just a box office hit—it was a marketing masterclass. The film's promotional campaign created a cultural phenomenon with its innovative cross-brand partnerships, immersive experiences, and social media dominance. This poll tests your knowledge about one of the most successful movie marketing campaigns in recent history that turned a movie release into a global cultural event dubbed 'Barbenheimer.'

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Mattel creating over 100 brand partnerships, including a Barbie-themed Xbox console and an Airbnb Dreamhouse experience
Warner Bros. painting an entire small town in New Mexico pink and officially renaming it 'Barbieland' for one month
The 'Barbie Selfie Generator' that turned millions of user photos into Barbie-style character images for social media
A global 'Barbie Pink' marketing takeover including the Empire State Building lighting, pink Burger King meals, and pink Malibu beach party