Which revolutionary retail concept did Nike first introduce in 2018 that allows customers to fully personalize their in-store experience using their smartphone?

Nike has been at the forefront of retail innovation in the sports industry for decades. From its store layouts to customer engagement strategies, the brand continually pushes boundaries. This poll tests your knowledge about one of Nike's most significant retail customer engagement innovations that transformed how consumers interact with sports products in physical stores. Do you know which groundbreaking concept Nike pioneered that has since been adopted by competitors across the sports retail landscape?

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