What was the original name of the World Wildlife Fund (WWF) when it was founded in 1961 before adopting its iconic panda logo?

Conservation organizations have been at the forefront of wildlife protection for decades, creating some of the most recognizable brands in the animal welfare space. Their brand histories often reveal fascinating origins that shaped their missions. Test your knowledge about how one of the world's most recognized wildlife conservation brands began its journey!

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World Wildlife Charter
International Union for Conservation of Nature
World Wildlife Fund
Global Conservation Trust