Which major fashion brand formed an unprecedented partnership with the Broadway musical 'Moulin Rouge' in 2019, creating co-branded merchandise and themed in-store experiences?

In the competitive world of performing arts, strategic brand partnerships have become essential for expanding audience reach and creating unique marketing opportunities. From Broadway productions collaborating with major consumer brands to dance companies forming alliances with luxury labels, these partnerships have transformed how performing arts are marketed and consumed. Test your knowledge about one of the most surprising and successful brand collaborations in recent Broadway history!

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Gucci
MAC Cosmetics
Dior
Versace