Which innovative retail analytics system did Broadway implement in 2016 that reduced customer churn by analyzing audience behavior patterns?

The performing arts industry has undergone significant digital transformation in recent years, particularly in how theaters sell tickets and engage with audiences. From Broadway to regional theaters, innovative retail strategies have changed how performing arts organizations understand their audiences and combat the industry-specific challenge of 'churn' - when patrons stop attending shows. Test your knowledge about one groundbreaking retail analytics initiative in the theater world!

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Broadway Insight - a platform that used machine learning to analyze purchase patterns and predict which patrons were at risk of not returning
StageView - a virtual reality platform that allowed potential ticket buyers to preview seat locations before purchasing
CurtainCall - a mobile app that tracked audience demographic data through voluntary surveys after performances
TheaterMetrics - a blockchain-based ticket verification system that eliminated secondary market sales