Which of these famous novels was originally published under a different title before being rebranded with its now-iconic name that significantly boosted its sales and recognition?

Throughout publishing history, some of the world's most beloved books underwent significant branding transformations before achieving fame. Publishing houses often experiment with cover designs, titles, and marketing approaches to find the perfect presentation for literary works. This trivia question explores a famous case of literary rebranding that dramatically changed a classic book's commercial trajectory and public perception.

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F. Scott Fitzgerald's 'The Great Gatsby' (originally titled 'Trimalchio in West Egg')
George Orwell's '1984' (originally titled 'The Last Man in Europe')
J.D. Salinger's 'The Catcher in the Rye' (originally titled 'A Boy's Life in New York')
J.R.R. Tolkien's 'The Lord of the Rings' (originally titled 'The Ring Bearer's Journey')