Which gaming company's advertising campaign first successfully positioned VR as a 'social experience' rather than a 'solo gaming device' through their landmark 2018 marketing strategy?

The gaming industry has embraced virtual reality technology in revolutionary ways over the years. Major companies have implemented various advertising techniques to position their VR products in the competitive gaming market. This poll tests your knowledge about a significant marketing campaign that changed how VR gaming was advertised to mainstream consumers.

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Oculus with their 'Beyond Together' campaign featuring friends in living rooms sharing VR experiences
PlayStation with their 'VR Social Club' campaign showing multiplayer virtual reality party games
HTC Vive with their 'Connected Reality' advertisements showing families playing together
Valve Index with their 'Collective Immersion' marketing featuring community VR spaces