Which retail brand collaboration set a merchandise sales record of over $5 billion following a film release, pioneering the modern movie-retail partnership model?

Test your knowledge about famous brand collaborations in the film and television industry! Over the years, major studios have partnered with retail brands to create unique marketing campaigns and merchandise. These strategic partnerships have not only boosted box office revenues but also created iconic product lines that live beyond the film's release. How well do you know these powerful brand collaborations that bridged entertainment and retail?

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Star Wars and Kenner/Hasbro (1977-present)
E.T. and Reese's Pieces (1982)
James Bond and Omega watches (1995-present)
Jurassic Park and McDonald's (1993)