Which WWII-era military equipment manufacturer successfully positioned their brand name so effectively that it became the generic term for a portable flamethrower among Allied forces?

During World War II, military equipment manufacturers developed unique brand positioning strategies that continue to influence modern military marketing. Some created such powerful brand recognition that their product names became synonymous with entire categories of military equipment. This poll tests your knowledge of how certain companies positioned their products during this pivotal period in military history, creating lasting brand legacies that military enthusiasts still recognize decades later.

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Ronson (whose cigarette lighters used the slogan 'Lights first time, every time')
Zippo (whose windproof lighters were issued to American soldiers)
Crosley (who manufactured portable radios and military equipment)
Coleman (known for their portable camping stoves and lanterns)