Which retail strategy did Celestron implement in 2019 that revolutionized telescope recommendations by analyzing users' light pollution data and viewing preferences?

The astronomy industry has seen remarkable retail innovations in recent years, with major telescope manufacturers and observatories adopting sophisticated digital marketing strategies. One particular product launch revolutionized how astronomy equipment is marketed to both amateur stargazers and professional astronomers. Test your knowledge about this significant marketing moment that changed how we shop for the stars!

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