Which scientific retail innovation first made CRISPR gene editing technology available to consumers through a direct-to-consumer subscription model in 2019?

The intersection of retail and biotechnology has created exciting new business models and consumer products. One of the most significant scientific breakthroughs of the 21st century has transformed how companies market and sell genetic testing and personalized medicine products directly to consumers. Test your knowledge about how this revolutionary technology has impacted the retail science marketplace.

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• Mammoth Biosciences' DETECTR platform
• 23andMe's CRISPRkit Home Edition
• Illumina's GenomeStudio Consumer Portal
• Thermo Fisher Scientific's Ion Personal Genome Machine

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