Which architectural firm underwent a complete rebranding in 2017, changing its name from SOM to Studio O+M to emphasize its shift toward sustainable and human-centered design practices?

Architectural firms invest heavily in their brand identity to stand out in a competitive market. A strong brand identity can communicate a firm's design philosophy, technical expertise, and unique approach to the built environment. This poll tests your knowledge about how a major architectural brand transformed its identity to reflect changing market demands and design paradigms.

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• Skidmore, Owings & Merrill (SOM)
• Foster + Partners
• This is a fictional rebranding - SOM (Skidmore, Owings & Merrill) never changed its name
• Zaha Hadid Architects

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