Which retail innovation first allowed transportation companies to implement dynamic pricing based on real-time customer lifetime value (CLV) calculations?

The transportation industry has been revolutionized by modern retail strategies and product development approaches. From in-transit shopping experiences to sophisticated branding that differentiates transportation services, retail concepts have transformed how passengers interact with transportation providers. This trivia tests your knowledge about a specific retail innovation that dramatically changed the transportation customer experience landscape.

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Mobile loyalty apps with integrated payment systems
RFID-based ticketing and passenger tracking
AI-powered recommendation engines for route planning
Blockchain-verified digital ticket ownership