Which groundbreaking influencer marketing campaign in 2022 was credited with bringing a record number of first-time attendees under 25 to Broadway shows?

The performing arts industry has been transformed by digital marketing, with influencer partnerships becoming a crucial strategy for theaters, dance companies, and performance venues. These collaborations have changed how productions are promoted and how audiences engage with performing arts. Test your knowledge about this growing intersection between influencer marketing and the performing arts world!

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TikTok's 'Broadway Backstage' creator residency program
Instagram's 'Behind the Curtain' Broadway star takeovers
YouTube's 'Stage to Screen' theater reaction channels
Twitter's 'Live from Broadway' tweet-along performances