Which ancient civilization pioneered one of the earliest forms of 'customer analytics' by maintaining detailed records of repeat customers, preferred products, and trade patterns on clay tablets?

While modern retail uses sophisticated analytics to track customer behavior, ancient civilizations had their own methods of monitoring trade patterns and commercial success. This poll explores how ancient marketplaces analyzed customer behavior and trading patterns without the technology we have today. Test your knowledge about the intersection of ancient commerce and early forms of customer analytics!

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Ancient Babylonians, who used cuneiform tablets to track individual merchant transactions and customer preferences in their extensive marketplace networks
Ancient Egyptians, who recorded customer purchases and preferences on papyrus scrolls stored in temple archives
Ancient Romans, who employed a system of wax tablets to track popular items and wealthy patrons at their urban marketplaces
Ancient Chinese Han Dynasty merchants, who used bamboo slips to document regular customers and seasonal buying trends