Which architectural analytics milestone is widely credited as the turning point when architectural firms began adopting retail-style customer journey mapping and spatial analytics?

In the world of architecture, data analytics has revolutionized how firms understand client needs, optimize designs, and demonstrate value. But this transformation didn't happen overnight. Test your knowledge about a pivotal moment in architectural data analytics history that changed how the industry approaches projects and client relationships. This question explores when architectural firms began adopting sophisticated retail-inspired analytics to enhance their design decisions and business operations.

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