In Broadway show development, what product development technique is used during 'out-of-town tryouts' before a show reaches Broadway?

Broadway shows are not just artistic endeavors but complex product launches that require strategic development and marketing. This trivia question explores how performing arts organizations apply product development methodologies to create successful theatrical productions. Test your knowledge of how Broadway shows move from concept to standing ovation!

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A/B testing, where producers run two different versions of the show simultaneously to different audiences
Iterative prototyping, where performances are refined based on audience feedback before the official launch
Waterfall development, where the show is completely finalized before any audience sees it
Growth hacking, where social media campaigns determine which scenes stay in the show