Which innovative retail engagement strategy did NASA use to build public awareness and support for the James Webb Space Telescope before its launch?

The James Webb Space Telescope (JWST) represents one of astronomy's most significant technological achievements and a fascinating case study in product development and public engagement. Before its successful launch in December 2021, NASA implemented various retail and marketing strategies to build public interest and support for this $10 billion project. This poll tests your knowledge about the innovative product marketing approaches used to promote this groundbreaking astronomical tool.

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An interactive AR app allowing users to virtually place and explore the telescope in their own environment
A subscription box service delivering monthly space-themed products with JWST educational materials
Pop-up retail stores in major science museums selling exclusive JWST merchandise with proceeds funding educational programs
A limited edition JWST-themed cryptocurrency that supporters could purchase to fund aspects of the mission