Which groundbreaking e-commerce innovation was FIRST introduced by the National Theatre in London that has since been widely adopted across the performing arts industry?

The performing arts industry has undergone significant digital transformation in recent years, particularly in how tickets, merchandise, and experiences are sold online. This poll tests your knowledge about the innovative e-commerce strategies that have revolutionized audience engagement and revenue streams for theaters, concert venues, and performance companies. How well do you understand the digital commerce evolution in the performing arts world?

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