Which limited edition product packaging collaboration sold out within 30 minutes of launch in 2022, crashed the brand's website, and now sells for up to 10x its original price on resale markets?

Pop culture and product packaging have become increasingly intertwined, with brands releasing special edition packaging that can become as coveted as collector's items. From movie tie-ins to artist collaborations, these limited packaging runs drive social media buzz and create shopping frenzies. Test your knowledge about some of the most successful limited edition packaging innovations that shook the pop culture landscape!

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Coca-Cola x Stranger Things "Upside Down" cans
Stanley Cups x Starbucks pink Valentine's tumbler
Oreo x Pokémon 25th Anniversary cookies
Clinique x Snoopy "Happiness is" limited makeup collection