Which gaming company pioneered the first successful VR retail experience that allowed players to try virtual versions of physical merchandise before purchasing real items?

The gaming industry has been at the forefront of innovative retail experiences, particularly in virtual and augmented reality spaces. Major gaming companies have experimented with immersive shopping experiences that blur the line between gameplay and commerce. Test your knowledge about how leading gaming brands have incorporated cutting-edge retail concepts into their virtual worlds and platforms.

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Valve Corporation with Steam VR Shopping Portal (2018)
Epic Games with Fortnite Virtual Boutique (2019)
Nintendo with Mii Marketplace (2017)
Sony with PlayStation Home Shopping District (2020)