Which sportswear brand pioneered the 'ambush marketing' technique during the 1996 Atlanta Olympics by giving gold medalist Michael Johnson golden shoes, despite not being an official Olympic sponsor?

The intersection of sports and advertising has created some of the most memorable marketing moments in history. Major sporting events like the Olympics provide brands with unique opportunities to reach global audiences. This poll tests your knowledge of a groundbreaking advertising technique that forever changed how brands leverage athletic sponsorships and created a new standard for sports marketing campaigns.

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Nike
Adidas
Reebok
Puma