Which tech giant lost approximately $1 billion on its smartphone product line that was discontinued less than a year after launch in 2013?

Some product launches are remembered not for their success, but for their spectacular failures. These cautionary tales often reveal important lessons about market research, consumer behavior, and corporate decision-making. This poll tests your knowledge about one of the most expensive product failures in business history - a case study frequently examined in business schools worldwide for its insights on innovation management and market adaptation.

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Facebook with Facebook Phone
Amazon with the Fire Phone
Microsoft with Windows Phone First
HTC with the HTC First (Facebook Home)