Which retail giant first pioneered the use of Geographic Information Systems (GIS) for store location optimization and is credited with developing the 'cannibalization index' for retail expansion?

Geographic data has revolutionized retail strategies worldwide. From location-based marketing to regional product customization, understanding geographic patterns is now essential for retail success. This poll tests your knowledge about a groundbreaking geographic retail innovation that transformed how major brands approach market expansion and customer targeting across different regions and territories.

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Walmart
Amazon
Carrefour
Tesco