Which innovative product launch strategy did NASA use to generate unprecedented public engagement for the James Webb Space Telescope in December 2021?

The James Webb Space Telescope (JWST) represents one of astronomy's most significant product launches of the 21st century. This groundbreaking observatory required innovative marketing, merchandising, and public engagement strategies to build support for its multi-billion dollar budget and years-long development. Test your knowledge about how NASA and its partners transformed this complex scientific instrument into a captivating product for public consumption and support.

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Live-streamed launch with real-time expert commentary and augmented reality visualizations of the telescope's deployment sequence
Limited edition telescope replicas sold exclusively through NASA gift shops with proceeds funding educational programs
Celebrity endorsement campaign featuring Hollywood actors who portrayed astronomers in popular films
Virtual reality experience allowing users to simulate operating the telescope from mission control centers