Which retail layout technique is known as 'The Gruen Transfer', named after architect Victor Gruen?

Retailers carefully design their store layouts to influence shopping behavior and maximize sales. From strategic product placements to sensory marketing techniques, every element is purposefully crafted to guide customers through the shopping journey. Test your knowledge about the psychological tactics used in modern retail environments that subtly shape consumer decisions and spending habits.

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The disorienting effect when entering a mall that makes shoppers forget their original purpose and become more susceptible to impulse buying
Placing essential items at the back of the store to force customers to walk through and see other merchandise
Using mirrors strategically to make spaces appear larger and increase perceived product variety
The practice of changing store layouts monthly to create a sense of novelty and encourage repeat visits