Which government agency underwent a major rebranding in 2011, shifting from a bureaucratic image to a user-centered approach with the tagline 'Government made easy'?

Government agencies and political entities have increasingly adopted sophisticated branding strategies to connect with citizens. This evolution reflects a growing understanding that public sector organizations need strong brand identities to build trust, communicate effectively, and drive engagement. Test your knowledge about a significant government rebranding effort that changed how citizens interact with public services.

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• The United Kingdom's Government Digital Service (GDS)
• The United States Digital Service (USDS)
• Australia's Digital Transformation Agency
• Canada's Digital Service

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