Which packaging innovation was accidentally discovered in 1957 when engineer Alfred Fielding and inventor Marc Chavannes were attempting to create a new type of textured wallpaper?

Throughout history, packaging design has evolved dramatically to solve problems, reduce waste, and create better consumer experiences. Some packaging innovations have completely transformed entire industries and how we interact with products. Test your knowledge about a groundbreaking packaging discovery that changed retail forever and continues to impact billions of products worldwide.

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Bubble wrap
Shrink film
Blister packaging
Clamshell containers